Rochester'smusic people.
From Flour City Station to full-scale event production — our story of serving Rochester's music scene since 2014.
Thestory.
Flowr Presents was born from a decade of hands-on experience in the Rochester music scene. Our roots trace back to 2014 when we opened Flour City Station at 170 East Ave — a beloved live music venue that quickly became a home for the Rochester music community.
Over the years, we hosted countless album releases, local showcases, and national touring acts across every genre from jam and rock to indie and funk. The throughline is simple: the same team, the same passion for live music, and the same commitment to Rochester that started it all.
CHAPTER 1
CHAPTER 2
Theevolution.
As the Rochester scene evolved, so did we. What started as a single venue grew into a full-scale event production company. In 2025, we rebranded to FLOWR — Rochester's first non-alcoholic music cafe, functional beverage bar, hemp shop, and local art hub.
We launched Flowr Presents as our dedicated event production and promotion arm. Today, we produce shows at FLOWR and partner venues across Rochester, Buffalo, and Syracuse — handling everything from talent buying to marketing to onsite production.
Our Services →Keymilestones.
Flour City Station opens at 170 East Ave. A small, beloved live music venue that became a home for Rochester's independent music community. Weekly shows, local showcases, and the start of something bigger.
Expanding the lineup. Hosting national touring acts alongside local staples. The calendar fills with album releases, genre nights, and the kind of shows people talk about for years.
100+ shows produced. The team's reputation for professional production grows beyond the venue. Artists and agents start reaching out directly. The groundwork for Flowr Presents is being laid.
FLOWR rebrand & Flowr Presents launch. The venue transforms into Rochester's first non-alcoholic music cafe. Flowr Presents launches as the dedicated event production arm — booking, production, and promotion under one roof.
Growing across Western New York. Producing shows at FLOWR and partner venues across Rochester, Buffalo, and Syracuse. The same team, the same passion — now reaching more audiences than ever.
Notable Showswe've produced.
Meet the Teambehind the shows.
Team Member Name
Founder & Lead Producer
Team Member Name
Marketing & Artist Relations
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Production Manager
FLOWRat 170 East Ave.
Located at 170 East Ave in Rochester, FLOWR is the home base for Flowr Presents productions. It's a unique space — Rochester's first non-alcoholic music cafe featuring craft mocktails, functional beverages, a hemp shop, and rotating local art installations. The venue features a state-of-the-art sound system and an intimate atmosphere that makes every show feel special.
See Events at FLOWR →Let's Work Togethermake something happen.
Ready to produce your next show? We'd love to hear from you.
Book a Show →